Engine Engineering to Fix the Flaws of Mahindra Stallio
India’s biggest utility manufacturer M&M, enter the motorcycle class with the unleash of Stallio 110cc bike. However the Mahindra which sales the motorbike under Mahindra 2 Wheelers trade, has been struggling to improve its sales ever from the times the bikes unleash in October 2010. The bike's production was stopped when Mahindra faced some defective clutch & gear parts flaws in Feb. Hence, nowadays Mahindra bikes are urging help of Italian style services company Engines engineering to sort out the flaws. Stallio sold forty-six units in the Feb this year. Engines engineering is performing the job straightly with in house Research & Development experts to modify the motorbike that will be reunviled soon.
"While it was a little issue, we had to be mind-ful of the consumer. We took holistic view of supply chain, technology managers, frontage end & came up with remedial solution. We had to minimize the changeability through modifying certain components," alleged Anoop Mathur, president, Mahindra 2 Wheelers. 'Rather than flood the organization, we have planned to cut-down the production of motorcycle Engines Engineering & the interior R & D team helped rectify issue." Mahindra bikes arranging to re-connect alongwith consumer to improve market share. 'We've done trial runs on Mahindra Stallio after rectification & are working on different style of communication," Mathur alleged.
Dropping Sales of Mahindra Stallio

Mahindra Plans to Export Genio

Launched:Mahindra Genio

Mahindra unleashes MotoGP 2011 Team

Classic Mahindra Thar CRDe launched in Kerala

Mahindra Thar is on a regular high now. Mahindra who had promised Thar in more states very soon, have also launched the Thar in Kerala state. The Thar BS-IV will be cost at Rs 6.1 lakhs and the BS-III will be priced at Rs 4.33 lakhs in Kerala (Ex-Showroom). The Thar was originally launched in Mumbai, Kolkata, Delhi, Bangalore, Chandigarh, Jaipur, Kochi and Mangalore. Mahindra and Mahindra have promised that they will be introducing the Mahindra Thar in the rest of the nation by this month end. Mr Behram Dhabher, GM, Mahindra Kerala said that “The Thar aims to play a major job in shaping the lifestyle vehicle segment both in urban and rural India. Consumers are looking for a different lifestyle as they seek adventure and a fun experience which the vehicle will offer. The Thar is a manual 4x4 appliance joined with a powerful CRDe 105 BHP engine and driven by wire technology, that is capable of providing it variable speeds and acceleration. To handle this excess power, Thar CRDe's tough rigid ladder frame chassis has been optimised to permit crisp handling.”
Rise – Mahindra’s New Brand Position
Mahindra Group has announced a new brand position. The new position represents a new section in the brand and seeks to communicate the new face of this diversified federation of companies with its increasingly global ambitions. This is the first time that Mahindra as a group which spans everything from Aerospace to Automotive, from farm equipment to Information technology and logistics, will converse with one brand voice, one face and one ‘Mahindra’ core purpose. The company intends to invest Rupees 120 crore over three years, in activities related to promotion of the new brand position.

Implicit in the Rise message is the faith that anything is possible, that we can attain whatever we set our minds to. It seeks to join the Mahindra workforce as a group of inexplicit individuals and unconventional thinkers who create world class offerings and aspire to greatness. At the hub of the Rise philosophy is the customer. Mahindra believes that its innovations, products, actions and services empower the customer to overcome his own challenges, exploit his ingenuity and shape his own destiny. Everything we do centers around enabling the client to Rise.
M&M To Unveil New Models in 2011
Mahindra and Mahindra Limited- the country`s largest utility vehicle manufacturer will launch a brand new pick up truck with a capacity of 1.2 tonne in the 1st half of 2011. Speaking on the launch, Arun Malhotra, senior vice-president (sales and customer care) said, “We are working on a lot of models. There will be a pick up on a completely new platform.” He also said, “We plan to bring it in the 2nd of 2011. It will be positioned near the top-end of our commercial vehicle pickup range, with a payload capability of above 1 tonne.” With the Mahindra`s four wheeler pick up segment growing substantially by 38.9 percent Mahindra presently has five pickups in the commercial portfolio. The impressive range starts with the Gio, Maxximo, and 3 wheeled Alfa and Champion models. Mr. Malhotra said, “There will be a price increase in January. It will be across all the segments including heavy commercial vehicles”. He added, “The prices of rubber and steel components have shot up. This has forced us do a price revision.”

Mahindra and Mahindra president (automotive), Pawan Goenka asserted, “Yes, there is a pressure from the supply side and discussions are going on regarding price hike. I would not be able to share the details at this point of time.” Sales of utility vehicles at Mahindra increased to 56,639 units in the September quarter from 55,280 a year earlier, boosting the company’s sales by 15 percent to Rs5,311 crore. The Mahindra will also launch a utility vehicle Thar, which is priced at Rs5.99 lakh (ex-showroom, Delhi). The utility vehicle segment has enhanced to 21 percent in the 1st two quarter of this fiscal. Besides, the industry has sold a total of 1, 54,500 vehicles during April - September. That is not all, the production at Mahindra&Mahindra and other auto makers has slowed down in recent months as component suppliers were unable to keep pace with the rising demand. However, in the month of September, Mahindra&Mahindra’s Goenka said that the supply constraints will bring down the production in the last quarter by 8% to 10%.
{Source: Autoblogs}
Mahindra Launch CNG Variants of the Logan
The 1.4 GLE and GLX variants of the Mahindra Logan now come with an optional factory-fitted CNG kit made by an Italian firm, called Landi Renzo, and are supplied and fitted by Logicon Alternate Fuels. Mahindra claim a fuel efficiency of 15-20 kilometer/kilogram of CNG which translates into a per km running cost of Rs 1.62-2.62 against Rs 3.93-6.11 with petrol. However, these kits cost an additional Rs 56,000. The cylinders are installed in the boot and have a capacity of 12 kilogram, of which 9.5 kilogram is usable. The CNG variants are low on harmful exhaust emission and have the standard warranty of 2 years/50,000 km from Mahindra.
Mahindra Stallio Ride Culminates In Nagpur
The Mahindra Stallio Great Indian Ride reached its grand finale in Nagpur. The rally consisted of 20 bikers riding the Mahindra Stallio in a journey across the length and breadth of India. En route, the convoy spread the message of secure riding as they passed through each destination.

Other most popular Mahindra bikes are: Mojo, Rodeo, Kine, Flyte and Duro. The twenty bikers were divided into 4 teams consisting of five members each and covered a total distance of approx 24,000 kms. The rally was flagged off from the four corners of India – Manali in the North, Goa in the West, Gangtok in the East and Kanyakumari in the South from November 22 – 25, 2010. Each team had a dedicated support crew accompanying it which provided necessary assistance.
