Volkswagen Touareg Coming Next Month
Volkswagen launched its mid-size luxury sport utility vehicle Touareg in 2002. Touareg was the third SUV from the automaker Volkswagen and shares its platform with the Porsche's Cayenne. Now, Volkswagen India is all set to launch Touareg in India this december in a price range of 45-55 lakhs. The Touareg is Volkswagon's radical new sports utility vehicle which represents an attempt to attract a more upscale group of buyers to the Volkswagen brand - buyers who might otherwise be tempted by Mercedes Benz. Accordingly, the company calls the Touareg "one of the most important new vehicle launches in VW history."
olkswagen India has also started a advertisement which is presently being aired on all leading TV channels in India. In the ad a kid enters Volkswagen showroom and asks: Can we book a car in advance....?? And books a New Beetle for his 18th birthday, a Jetta for his 21st birthday and a Passat when he will become CEO of his dad's company. The ad ends with sneak peek of Touareg SUV with big VW logo & slogan "Das Auto" which means "The Car" in german launguage. In my opinion this is one of the best ads in which they have shown all the models avaialble in India. Great move by Voklkwagen guys to improve the brand image of the company. Waiting for the launch of New Beetle & Touareg in Indian Market.
[Via: Cars India ]
Rolls Royce Ghost Launched In India
Rolls Royce has launched the Ghost has been launched in India and at Rs 2.5 crore and above, it's now one of the most expensive luxury cars available in the country. Rolls-Royce expects to sell a total of around 75 cars in India in 2010, of which the Ghost could comprise 50-60 units. Rolls-Royce, which sold 15 units of the Phantom in India last year, sold a total of only 1,212 cars worldwide in 2008. Now, with the smaller, less expensive Ghost joining its line-up, the British luxury car manufacturer is hoping to double its sales in 2010 and expects future growth to come from countries like China and India.
Powered by a 6.6-litre twin-turbo V12 that kicks out 563 horsepower and 780Nm of torque, the R-R Ghost is fitted with an eight-speed shift-by-wire automatic transmission from ZF. The car accelerates from zero to 100km/h in 4.7 seconds and hits an electronically limited top speed of 248km/h.With dealerships only in Mumbai and Delhi, Rolls-Royce has a very limited presence in India, but has still garnered 25 bookings for the Ghost already.
[Via: cartadeindia]
Volkswagen Beetle To Be Launched On 4th December
Volkswagen India is going to launch the Beetle in Indian on 4th December, 2009. It is going to compete with the likes of Fiat 500 and it will be imported as a completely built unit in India which will make it pricier due to high import duty.

It is expect to be priced around Rs. 20 lakh for the base variant and can go upto 24 lakh for the convertible variant. The company has planned a complete advertising campaign including internet, print, electronic and digital media to generate a furor about its upcoming high cost model. The main aim of launching Beetle in India is to build a brand image in the country.
[Via: cartradeindia]
Honda CBF Stunner Gets Leovince SBK exhaust system
Much relief to the riders of motorbikes, the Honda CBF Stunner will be herein after fitted with Leovince SBK exhaust system. The bike, as of now, is deprived of its Shine -drive despite the sharp cowl and less tuned engine. The arrival of this exhaust is a breathing break for the riders of this Stunner. Leovince, from UK, offers this exhaust system for this Stunner, and it provides 10% torque increase,10% power increase, Weight saving, 'Superb' sound. The imminent increase in the power output is 10.8 - 11.7 bhp@ 3500 rpm and 5200 rpm, a gain of torque upto 40%.
The cost of the kit is Rs. 27,212 and it is the ideal choice for international racers using Honda bikes - Stiggy-Honda, Wilson-Craig-Honda, Hannspree-Althea-Honda, Red Viper. Compared to these tuned bikes the performance in Stunner will be worthy for the money spent. The Leovince is in the news also for its newly crafted top-range 'SBK Factory'silencer -in a oval shape with flat top and bottom sections, lightweight brushed alloy, a short 420mm body and 60mm tailpipe- the link to the engine with AISI 304 stainless pipework with racing type header fittings, a genuine carbon fibre support strap, 3D-style mounted kit - all these talk volumes of the efficiency of Leovince.
[Via: Vicky]
Nissan Motor India sets up new head office in Chennai
Nissan India has set up its new corporate head office in Chennai, from where Nissan's operations in India will be controlled. Nissan will, of course, also continue with its office in Mumbai, which will operate as a regional office with product planning and sales & marketing teams from Hover Automotive India, Nissan's strategic alliance partner in the country.
Nissan's head office in Chennai already has a staff strength of more than 50 people, and this number is expected to double by the end of 2010. 'This marks yet another significant milestone for us at Nissan, as we move to our new corporate office in Chennai. We have come to India to become a major player and Chennai will play an important and strategic role in our Indian operations as we gear up for the start of production of our locally made global compact car in May 2010,' said Kiminobu Tokuyama, Managing Director and CEO, NMIPL.
[Via: cartradeindia]
Michelin announces Rs 4,000 crore investment in India
French tyre manufacturer Michelin will set up a new manufacturing facility at Gummidipoondi (about 40km from Chennai), for which it will invest Rs 4,000 crore over a period of seven years. Michelin intends to produce truck and bus radial tyres at this plant, which is expected to be operational by 2012. These tyres will initially be meant only for the Indian market, though Michelin may also cater to some overseas markets at a later stage.
Michelin's tyre manufacturing facility will be situated on a 290 acre chunk of land situated in the SIPCOT industrial estate at Gummidipoondi. Michelin, which already supplies tyres to companies like Honda, Mercedes-Benz and Volvo in India, currently imports most of its tyres from its plant in Thailand.
This isn't Michelin's first foray into the Indian tyre market. The company first came to India with MRF in the early-1990s (the partnership was dissolved in the mid-1990s) and then set up a joint venture (for truck and bus radial tyres) with Apollo Tyres in 2003, which also ended in 2005.
[Via: cartradeindia]
Mahindra to set up new manufacturing plant near Chennai
Mahindra India will soon be setting up its new automotive project near Chennai, at an investment of around Rs 1,800 crore. The Tamil Nadu Cabinet cleared the proposal recently and the TN government has also allotted 200 acres of land (of the total 450 acres that will ultimately be needed) for the project.
At its new facility in Chennai, M&M will manufacture its utility vehicles, tractors, light commercial vehicles and auto components. The company will also build a test track at the new facility, and an R&D centre and vehicle design studio at Maraimalainagar near Chennai.
[Via: cartradeindia]
Robotic Runflat tyre fitting equipment introduced in India
Introduction of the latest robotic Runflat/Low profile tyre fitting equipment for the 1st time in India.
Press Release
For the first time in India Siremull Hirachand's Tyrestore in Greams Road, Chennai introduces the revolutionary Italian robotic tyre fitting equipment specially designed to prevent damage to the tyres and alloy wheels while fitment. This is a new-concept tyre changer and a groundbreaking innovation on the international scene. This equipment is recommended by Michelin and Bridgestone worldwide for the fitment of the new generation Tubeless, Runflat, Low/Ultra Low Profile, Hi Performance tyres and is customised to tyrestore's requiremlkck najkents to suit the Indian operating conditions.

Our customers and car enthusiasts in Tamilnadu, Pondicherry, Karnataka and Kerala can now enjoy the benefits of the latest technology in tyre servicing enjoy a safer drive, ensure that their new generation tyres and wheels are safely/professionally handled and are....... treated with respect!
The Technology: This tyre changer's unique feature is the exclusive robotic Robofit tool (MF patent) which enables the user, with no extra physical effort, to mount and demount any type of tyre without the aid of a bead removing lever. The Robofit tool consists of two different heads, one for demounting and the other for mounting, both made from high-strength plastic to ensure against wheel and tyre damage. Two levers provide simple roller positioning and simultaneous or independent breaking of the upper and lower beads. The breaking of the beads is very fast, effective and safe. An 8-movement joystick helps control the operations of the robotic tool arm.
The main advantages of the equipment being:
1. Preventing Tyre and Sidewall Damage: Bead breaking is dynamic (MF Patent) and guarantees perfect distribution of the force required for the operation around the entire bead circumference, thus ruling out all risk of tire bead/sidewall damage during demounting. The special shape of the high-strength plastic heads cuts bead stretch by up to 50% compared to a conventional tyre fitting tool. In traditional equipments the bead breaking process used to be vertical without any control over the intensity thus creating a possibility of bead/sidewall damage that is not visible.
2. Preventing damage to the wheels: The high-strength plastic used in the heads for mounting and demounting prevent damage to the alloy wheels compared to the traditional tyre fitting equipment in which a metal lever is used, which scratches/damages the alloy wheels and results in damage to the wheels.
Tyrestore is also "future ready" for our customers needs as this equipment can be used to fit tyres upto 26" wheels/tyres. (The current standard fitment for most of the BMW cars in India are only 20" and Rolls Royce at 21" !)
About Siremull Hirachand's "Tyrestore", Greams Road, Chennai
Being the only tyre dealer/retailer using this latest technology in the whole of India, with over 60 years of experience in tyre retailing and having sold over 2 lakh car tyres in Chennai, Siremull Hirachand's "Tyrestore" always strives to be 'a generation ahead in tyre service'.
"The introduction of Runflat/Low Profile tyre fitting equipment is an addition to our innovation that we want to offer car enthusiasts and owners alike and want to delight them with the latest technology and best quality service for their new generation tyres"
Therefore.......We treat your tyres and alloy wheels with respect to ensure a safer ride !
Thank You.
Siremull Hirachand's Tyrestore
Eskay Building, 74 Greams Road,
Thousand Lights, Chennai 600006
Ph: 044-28294589/0806
Mobile: +91 9840920870/1
Email: tyrestore@vsnl.net, Internet: www.tyrestore.in
If you have any queries, please contact:
Corporate Communications
L Nitin Chordia
+91 96000 64846
Email: nitin.chordia@gmail.com